STRATEGIC MARKETING
Knowing where you stand, determining where you want to be and aligning a plan to get there is the key to the success of any organization.We provide you with strategic consulting so that you can have a Marketing Plan that provides results for your company.
Our advice includes:
Internal and external analysis of your company (clients, competitors, market).
Definition of the Marketing objectives to be achieved (sales, profitability).
Definition of Marketing strategies (positioning, segmentation, loyalty).
Definition of the tactics to be executed (product, price, place, promotion, people, processes).
Creation of control frameworks to monitor execution and achievement of results.
Once the "Marketing Plan" document is delivered, the client has the option of executing it under the coordination of ESPERANDA.

Lic. Francisco
Patiño, MBA
Francisco is the founder of ESPERANDA, he did his undergraduate and graduate studies between Argentina and Mexico. It is the strategic mind behind ESPERANDA.
Assigned Consultant: